Gunn Johansson Design
 

Sometimes the brand has a team of designers that needs a tailored or made to measure direction and my experience and expertise can be required.

 

I help out with an initial theme story, that inspires and give directions.

Color cards for an umbrella story telling and divided into each material or possible deliveries. 

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I normally advise and inspire on materials for the collection, both in yarns and fabrics. Merchandising and sample coordination for a showroom presentation.

Development of stories to create a clear DNA for the brand.

 

I follow up with fittings and direction during the process. The final touch is styling of the collection for a look-book or image shooting.